Beyond the Slide Deck: How Whisky Turns Client Night Into Something Memorable
Ditch the data dump. Last week, MA Money rewrote the rulebook on client events with a night of acoustic music, skyline views, and defining drams. From Weller’s caramel-rich bourbon to Hibiki’s elegant orchard notes, each pour sparked real conversation and reminded us why connection matters more than a slideshow ever could.
Smoky Sundays: Why the Best Whisky Moments Aren’t Just Tasted—They’re Felt
Not every dram speaks in tasting notes. Discover how sensory storytelling creates unforgettable whisky moments with a touch of smoke and soul.
The Whisky That Changed Everything: My Turning Point Dram
Some whiskies just warm your chest. Others light a fire. For me, it was the 1974 Adelphi Bunnahabhain 35-Year-Old—a pour that redefined everything I thought I knew about whisky. Here’s the story of the dram that changed it all.
The Second Sip Stays: Why Great Whisky Deserves a Second Look
“The first sip surprises you. The second sip stays.” At Whisky Pete’s Events, we believe it’s that second taste where flavour becomes feeling—and every great event starts to really take shape.
How Whisky Taps Into Memory: A Sensory Take on Tasting
She told me the whisky tasted like “a bonfire after rain.” That’s when I realised whisky isn’t just about flavour—it’s about memory. Here’s why emotional notes matter more than tasting ones.
The Evolution of Whisky: From Ancient Elixirs to Modern Masterpieces
Whisky isn't just a drink; it's a living story. Discover how whisky has evolved from ancient elixirs to modern masterpieces in this journey across cultures and time.